The Client
Calturf is a Woodland based sod farm that has been servicing Northern California for over 30 years. They provide both residential and commercial customers with farm-fresh, cut-to-order sod.
The Work
We designed and implemented a PPC campaign to increase the total number of square feet of sod sold per month. We advertised on a variety of platforms to determine their relative ROI’s and narrowed our ad spend to the most successful channels. Our campaigns increased the amount of sod sold per month by 7X and provided massive ROAS.
The Results
“We worked closely with the InMotion team to execute our funnel strategy and implement ad campaigns focused on the indoor farming market. Their creative marketing boosted our products visibility by 437% which resulted in many customer acquisitions.”